Cover of: The Planning and evaluation of hallmark events |

The Planning and evaluation of hallmark events

  • 288 Pages
  • 3.64 MB
  • English

Avebury, Gower Pub. Co. , Aldershot, Hants, England, Brookfield, Vt., USA
Sports and tourist trade, Leisure ind
Statementedited by Geoffrey J. Syme ... [et al.].
ContributionsSyme, Geoffrey J., PAPER Conference (1987 : Perth, W.A.)
LC ClassificationsG155.A1 P558 1989
The Physical Object
Paginationx, 288 p. :
ID Numbers
Open LibraryOL2188459M
ISBN 100566057638
LC Control Number89006667

Book Condition: Ships same or next working day from UK. Delivered in days (or select two-day/expedited shipping). Your purchase helps support the African Children's Educational Trust (A-CET).

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Ex-library, so some stamps and wear, but in good overall condition. % money back guarantee. The Planning and Evaluation of Hallmark Events by Geoffrey J. Syme; B. Shaw; D. Mark Fenton; Walter S.

Mueller and a great selection of related books. Additional Physical Format: Online version: Planning and evaluation of hallmark events.

Aldershot, Hants, England: Avebury ; Brookfield, Vt., USA: Gower Pub. Recueil des articles et présentations de la conférence. Analyse, définition, méthodologie et évaluation des grands évènements touristiques (hallmark events).

Aspects et études de cas. De sensibilité australienne, la diversité des auteurs et des cas abordés en font un ouvrage intéressant bien qu'un peu daté. La troisième partie analyse l'impact des évènements (Coupe de l'America.

Considers planning implications and their importance as major income generators. Tackles marketing questions and provides a workable strategy for the design and management of hallmark events that is full of sound, practical advice based on global by: The Planning and Evaluati_on of Hallmark Events Edited by GEOFFREY J.

SYME CS/RO Australia The University of Western Australia FENTON Curtin University of Technology WALTERS. MUELLER Curtin University of Technology Avebury Aldershot Brookfield USA Hong Kong Singapore Sydney The planning and evaluation of hallmark events Title The planning and evaluation of hallmark events Statement of responsibility edited by Geoffrey J.

Syme [et al.] Contributor. Syme, G. J; PAPER Conference, ; Subject. Australian Formula One Grand Prix; America's Cup,Perth (W.A.) Leisure industry; Sports and tourism; Language eng. Hallmark Tourist Events: Impacts, Management, and Planning - Colin Michael Hall - Google Books.

In this book Hall charts the history and definition of haallmark events, particulary in relation to tourism development and marketing. He then considers the planning implications and their economic dimension.

marketing questions are tackeld in detail, and this is followed by a consideration of social and political.

Details The Planning and evaluation of hallmark events EPUB

The term hallmark event is used to describe a recurring event that possesses such significance, in terms of tradition, attractiveness, image or publicity, that the event provides the host venue, community or destination with a competitive advantage. Over time, the event and destination can become inseparable.

A recognized authority in the field, the author details the history and defines the role of hallmark events--ranging from cultural festivals to Olympic Games--focusing on their relationship to tourist development and marketing.

Considers planning implications and their importance as major income generators. Hallmark tourist events are major fairs, expositions, cultural and sporting events of international status which are held on either a regular or a one-off basis.

A primary function of the hallmark event is to provide the host community with an opportunity to secure high prominence in the tourism market by: The book charts the history and definition of hallmark events, particularly in relation to tourism development and marketing marketing Subject Category: Disciplines, Occupations and Industries see more details.

It then considers the planning planning Subject Category. The word event can include a wide range of typologies such as mega events like Olympics or World Fairs, hallmark events like European Capital of Culture or Rock in Rio as well as 'community.

This paper defines and conceptualizes hallmark events, as there is neither clarity in the literature about what the term means nor the exact roles they should play within a community and tourism context.

This generates a model for use by communities and other event-tourism developers. Our model is structured around three main outcome goals (attraction, image and branding, and the community. Buy Hallmark Tourist Events: The Impacts, Management, and Planning of Event Tourism by Hall, Colin Michael (ISBN: ) from Amazon's Book Store.

Everyday low Reviews: 1. • Programme evaluation and strategic reporting – a logic model presents programme information and progress towards goals in ways that inform programme stakeholders and advocate for a particular programme approach.

There are many types of logic model which can be used in planning programmes and implementing activities. event tourism career paths are identified (Fig. 3), then within a discussion of the destination perspective an event portfolio model is examined (Fig.

This strategic approach can help shape evaluation, planning, and policy for events. Event Tourism in the Research Literature constitutes the third section, with the review first presented.

Hallmark helps with every detail of your big day, with wedding organizers and wedding-day essentials like toasting glasses, cake servers, guest books and candles. Meneguzzo M., Fiorani G., Frondizi R. () Performance Management and Evaluation of Large-Scale Events in a Multistakeholder Engagement Perspective: The Case of the Extraordinary Jubilee of Mercy.

In: Borgonovi E., Anessi-Pessina E., Bianchi C. (eds) Outcome-Based Performance Management in the Public Sector. Hall" argues that: planning is an essential ingredient not only for the short term success of the hallmark event itself but also in realizing the longer term benefits that can accrue to a community in the holding of such events Getz7 has made a case for 'a more systematic approach to events tourism planning'.

THE HALLMARK HALLMARK DRIVE HOUSTON, TX FRONT DESK: EMAIL: [email protected] Compra Hallmark Tourist Events: The Impacts, Management, and Planning of Event Tourism. SPEDIZIONE GRATUITA su ordini idonei. Passa al contenuto principale. Iscriviti a Prime Ciao, Accedi Account e liste Accedi Account e liste Resi e ordini Iscriviti a Prime Carrello.

Tutte le categorie. VAI Reviews: 1. Evaluation is a systematic process to understand what a program does and how well the program does it. Evaluation results can be used to maintain or improve program quality and to ensure that future planning can be more evidence-based.

Evaluation constitutes part of an ongoing cycle of program planning, implementation, and improvement (Patton. Hallmark Card Studio stores the Event Planner information in two files: PLANRDAT PLANRBAK These two files hold all Address Book, Calendar and Reminder information from the Event Planner.

Occassionally, these files may become corrupt. We r. Hall, C.M, The definition and analysis of hallmark tourist events, Geojournal, 19(3): Hallmark tourist events are major fairs, expositions, cultural and sporting events of international status which are held on either a regular or a.

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Hallmark events Abstract The modern Olympic Games have always been an international event: a celebration of sporting competition between athletes from many nations. In an era marked by the quickening pace of global integration of the world's economic and cultural systems, the Olympics can also be thought of as a globalised 'hallmark event'.

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Description The Planning and evaluation of hallmark events EPUB

Score A book’s total score is based on multiple factors, including the number of people who have voted for it and how highly those voters ranked the book. Hallmark stories that make you smile and warm your heart now in book form. Soon, you’ll have even more ways to relax and indulge in a Hallmark story.

The sparkling romances and intriguing mysteries you love are available as paperbacks and ebooks. identifying events that can be developed into a 'hallmark' event b. develop a 'hallmark' event that can be supported by smaller, similar themed events c.

merging existing smaller events into a large 'hallmark' event d. any or all of the above. The Definition and Analysis of Hallmark Tourist Events Hall, Colin Michael, Dr., University of New England, attempt to clarify the definition and analysis of hallmark the event's planning.Hallmark Publishing is proud to present wholesome romance and cozy mystery novels for uplifting, feel-good reading.Introduce a love of words with Hallmark’s kids books.

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